Conservation organisation Trees That Count is restoring New Zealand's nature through planting native trees. As one of my long-term clients, I have worked closely with the team on brand identity, storytelling, ad campaigns and impact reporting.
Digital presentations and social media assets to demonstrate the positive impact of native tree planting on our communities, biodiversity, and future.
Ad campaigns designed to build brand awareness and drive donations via the website have included placements across social media platforms, digital display advertising, and digital billboards.
A set of brand icons were crafted in a hand-drawn style to bring a natural and friendly feel to the brand aesthetic. Used across the Trees That Count website and in reporting documents.
Photographers: Russell Kleyn, Jess Burges, Strike Photography